WHERE ARTISTRY MEETS EXPERTISE

Recent Stories

12.
NOV
NEW CAMPAIGN FILM

LOUIS VUITTON | PAULINE CHOFFÉ

Our SFX artist Pauline Choffé created the special effects for Louis Vuitton’s latest beauty film. Her mastery of material and motion brought the products to life through refined textures and light effects, blending science and artistry to enhance the cinematic identity of the Maison. This collaboration highlights her signature approach, where experimentation and precision meet luxury and innovation. Director : Damien Krisl

beauty, Film, PaulineChoffe, SFX, LouisVuitton, cosmetics

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6.
NOV
EDITORIAL

AD CARAT MAGAZINE | HENRIK BÜLOW

For AD Magazine, Henrik Bülow transforms high jewelry into objects of mystery and emotion. His still lifes, inspired by classical painting, combine shadow, matter and light to reveal the quiet power of craftsmanship. Each image is both a portrait and a story, where precious stones seem to breathe within timeless compositions. Far from the codes of traditional luxury, Bülow creates visual poems that speak of texture, heritage and human touch. The result is intimate and hypnotic, where the brilliance of jewels meets the depth of silence. (AD & Stylist : Sarah de Beaumont)

CreativeParis, Luxury, Photography, Jewelry, StillLife, Art, Craftsmanship, HighJewelry, HenrikBulow, ADMagazine, Carat

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10.
NOV
CAMPAIGN

BERLUTI “DOLCE FAR NIENTE” | AURÉLIEN CHAUVAUD

Photography, Campaign, Design, AurelienChauvaud, CraetiveParis, Berluti, Interior

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8.
NOV
CAMPAIGN

YSL PURE SHOTS | CHRISTOPHE JAGER

Campaign, ChristopheJager, Skincare, CraetiveParis, YSL

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5.
NOV
CAMPAIGN

H/SABLE LABS | OSCAR CALLEJA

Oscar Calleja reimagines skincare codes for H/Sable Labs. Between casual daily life and sophisticated staging, the series transforms skincare products into contemporary objects of desire. The approach mixes worlds - streetwear and gastronomy, minimalism and fantasy - repositioning skincare as a lifestyle element rather than mere beauty routine.

CreativeParis, Photography, Lifestyle, OscarCalleja, Skincare, HSableLabs

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5.
NOV
CAMPAIGN

HENNESSY V.S.O.P | ALIZÉE PATTON

A deep red, an affirmed intensity, an enduring elegance. This campaign showcases the heritage and iconic strength of Hennessy V.S.O.P through a visual approach that plays on material density and the power of contrasts. A work that conveys the warmth, nobility, and modernity of the Maison.

still life, CreativeParis, Luxury, Photography, Campaign, AlizeePatton, Hennessy

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11.
NOV
FLORAL & PAPER SCENOGRAPHY

KENZO STORE & EVENT | CLOÉ VRIET

For the KENZO window displays, Cloé Vriet designed and handcrafted monumental paper poppies, fully shaped by hand. Their bold, vibrant colors combined with a rhythmic, graphic structure create a striking visual presence. This large-scale work, closer to architectural construction than delicate detailing, reveals another facet of the artist’s universe, where the power and monumentality of paper take center stage. Event followed by PR event with a handcrafted work on small paper poppies.

CreativeParis, CloeVriet, Scenography, Paper art, Kenzo, Poppies, Window display, Installation, Handcrafted

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12.
NOV
EDITORIAL

VOGUE TURKEY | FERNANDO GOMEZ

beauty, Photo, Editorial, Skincare, Vogue, cosmetics, Fernando Gomez, Makeup

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6.
NOV
EDITORIAL

VOGUE FRANCE | FERNANDO GOMEZ

beauty, CreativeParis, Editorial, FernandoGomez, CondeNast, Vogue

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4.
NOV
TEASER

BVLGARI JEWELRY | ALESSANDRO SORCI

CACTUS NEW ISSUE - Coming this winter

AlessandroSorci, CreativeParis, BVLGARI, Luxury, Photography, Jewelry, StillLife, ArtDirection, Art, Campaign

6.
NOV
CAMPAIGN

LYNGGARD JEWELRY | HENRIK BÜLOW

For Ole Lynggaard Copenhagen, Henrik Bülow captures a luminous and sensual vision of modern femininity. His images, sculpted by light, reveal a dialogue between strength and softness, confidence and grace. Shot with model Hana Jirickova, the campaign balances intimacy and sophistication. Each gesture, each shadow, each reflection becomes part of a quiet choreography where the jewelry feels alive, as if it were an extension of the body. The result is timeless and deeply human. Bülow’s photography transforms high jewelry into emotion, blurring the line between portrait and reverie. Client: Ole Lynggaard Copenhagen Creative Director: Charlotte Lynggaard Photographer: Henrik Bülow Model: Hana Jirickova Stylist: Cecilie Thorsmark Larsson Hair: Trine Skjøth Makeup: Mette Thorsgaard Production: WeTouch Imagework Retouching: The Lab CPH Agent: Laetitia de Tugny @ Crætive Paris

beauty, CreativeParis, Photography, Jewelry, Campaign, Portrait, HenrikBulow, OleLynggaardCopenhagen, CharlotteLynggaard

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12.
NOV
NEW STORY PHOTO + ANIMATION

FLAMES & BLOSSOMS | JEAN-BAPTISTE DEGEZ x PAULINE CHOFFE x THYRSE

A poetic exploration where fire meets frost. Between the ephemeral beauty of flowers, the sharp elegance of flames, and the delicate textures of frozen petals, Jean-Baptiste Degez, with SFX by Pauline Choffe and floral styling by Thyrse, captures a suspended moment of transformation through photography and video. This personal project reveals nature’s dual essence, fragile yet fierce, fleeting yet eternal, and intertwines it with the sensual world of fragrance. Discover the full series of photos and videos in the carousel below. (AI on videos by Felix Maillet)

Fragrance, Thyrse, Floral, FloralDesign, PaulineChoffe, SFX, Jean-Baptiste Degez, flames

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6.
NOV
CAMPAIGN

ESTEE LAUDER | JEAN-BAPTISTE DEGEZ

Through Jean-Baptiste Degez’s lens, matter turns into sculpture. Golden, fluid light flows around each curve, revealing the essence of skincare. For Estée Lauder, abstraction and precision merge to transform texture into movement and transparency into visual emotion. Each image embodies timeless luxury - purity and mastery in perfect balance. (Craetive Direction : Wilfried Martin / Production: Tristan Godefroy)

CreativeParis, Luxury, Photography, StillLife, Light, Texture, Gold, JeanBaptisteDegez, EsteeLauder

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5.
NOV
CAMPAIGN

ROUVENAT JEWELRY | LUCIAN BOR

For the new Rouvenat high jewelry campaign, Lucian Bor brings his singular visual language to the Maison. True to his practice of projection, he sculpts the jewels with light and shadow, creating a graphic interplay where matter becomes almost immaterial. His gaze, both technical and poetic, reveals the Rouvenat pieces from a new perspective - between abstraction and precision, modernity and heritage.

CreativeParis, Photography, Campaign, Modernity, Precision, LucianBor, Rouvenat

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12.
NOV
EDITORIAL PHOTO + FILM

BILLBOARD KOREA X JI SOO | LUCIAN BOR

Symphonie, the latest film by the duo L’EAU À LA BOUCHE, unfolds as a visual score where each frame carries a soft, almost musical tension.The film builds a dreamlike yet intimate atmosphere, inviting the viewer to surrender to the emotion of the gaze. An alchemy of artists L’EAU À LA BOUCHE Studio was born in late 2022 from the encounter between photographer Lucian Bor and editor-director Erwan Lozachmeur. By merging their worlds, they combine visual finesse with narrative precision, an alchemy shaped by over twenty years of experience working for renowned brands and magazines such as British Vogue, Vogue Italia, Swarovski, Lancel, Air France, Aubade, L’Oréal, Dior, and Bompard. What stands out in Symphonie is its elegant simplicity. A pattern, a gesture, a whispered light - everything becomes expression. The editing is precise, never excessive, letting restraint carry the emotion. Their cinema does not shout. It suggests, murmurs, and questions.

fashion, Lucian Bor, Jewelry, Photo, Editorial, Film, HighJewelry, Jisoo, LEauALaBouche

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5.
NOV
CAMPAIGN

MASSIMO DUTTI | OSCAR CALLEJA

Oscar Calleja transforms Massimo Dutti fragrances into elements of daily life for "Les Matières" collection. The bottles rest on colored soap blocks or integrate into compositions evoking the world of self-care and bathroom rituals. Between glass shelves and grooming objects, the series celebrates perfume as an integral part of our intimate routines. An approach that demystifies luxury to anchor it in the tactile and sensory reality of self-care.

CreativeParis, Photography, StillLife, Fragrance, Texture, OscarCalleja, MassimoDutti

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6.
NOV
CAMPAIGN

CHANEL | PAULINE CHOFFÉ

For Chanel’s Sublimage campaign, SFX artist Pauline Choffé designed and executed the special effects that bring to life the visual signature of the line. Through precise work on textures, reflections, and fluid movements, she created the illusion of weightless, luminous matter - an aesthetic that captures the essence of Chanel’s timeless elegance. (Photographer : Simone Cavadini)

beauty, Luxury, Photography, Chanel, Film, PaulineChoffe, SFX, Sublimage, SpecialEffects

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11.
NOV
CAMPAIGN

GIVENCHY L’INTERDIT MASCARA | SIMON ESCOURBIAC

Simon Escourbiac created the product and still life shots for Givenchy’s L’Interdit Mascara film and the shoot. His precise and cinematic approach enhances the sculptural beauty of the object through sharp contrasts, reflections, and textures. The result is a bold visual universe where black lacquer, fire, and light interplay to express the power and intensity of Givenchy’s icon. Agency : BETC

beauty, still life, CreativeParis, Luxury, Film, Simon Escourbiac, Givenchy, L’Interdit Mascara, Packshots, Makeup

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11.
NOV
NEW CAMPAIGN

LA ROCHE POSAY | SIMON ESCOURBIAC

For La Roche-Posay’s Hyalu B5 skincare campaign, Simon Escourbiac captured the freshness and precision of dermatological beauty through pure light and texture. His imagery reveals the sensorial power of the formula — transparency, hydration, and clarity — in perfect harmony with the brand’s scientific and minimal aesthetic. Between portrait and still life, each visual embodies the essence of clean beauty and confidence in the skin. Agency : Dowtown

beauty, CreativeParis, Photography, Light, Film, Skincare, Simon Escourbiac, La Roche-Posay, Hyalu B5, Transparency

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11.
NOV
NEW CAMPAIGN FILM

DIOR J’ADORE | THYRSE

Floral by Thyrse Film by Thomas Legrand

CreativeParis, Campaign, Film, Fragrance, Flowers, Thyrse, Dior, Jadore, FloralStyling

11.
NOV
FLORAL SCENOGRAPHY

CHLOE ATELIER DES FLEURS EVENT | THYRSE

Flowers, Thyrse, DomitilleBasso, Scenography, FloralStyling, Chloe

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8.
NOV
NEW CAMPAIGN

AKONI SS 2025 CAMPAIGN | ALESSANDRO SORCI

For the fourth consecutive season, Alessandro Sorci shoots the AKONI campaign. The photographer captures the essence of the brand through a refined and sophisticated visual approach, where eyewear becomes true design objects. Between deep shadows and metallic reflections, the frames reveal themselves in their finest details - sculpted hinges, architectural lines, gradient lenses. Alessandro transforms each model into a study of light and material, highlighting the craftsmanship that characterizes AKONI. A collaboration that endures and asserts itself, reflecting a shared vision between the photographer and the brand. Photography: Alessandro Sorci for AKONI Post: Milk Postproduction @milkpostproduction

AlessandroSorci, CreativeParis, Luxury, Photography, Campaign, AKONI, Eyewear, Design, Craftsmanship

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11.
NOV
NEW PERSONAL FILM

FILM CASSANDRE YSL | ALESSANDRO SORCI x PAULINE CHOFFÉ

AlessandroSorci, CreativeParis, Film, Texture, PaulineChoffe, SFX, YSL

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STORIES & EXPLORE

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